Holly Willoughby suffers fresh blow as Josie Gibson gearing up for ‘her own gig’

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PR expert Mark Borkowski indicated Josie could soon be set to launch a solo career in TV after he explained: “Television is very, very fast-moving, you don’t sit around and wait because then you’ll become the ‘This Morning person.’ “Supporting Holly was a huge break for Josie, her agents will be thinking, ‘How do we get something out of Holly’s shadow, that’s Josie’s own gig?’ https://www.express.co.uk/showbiz/tv-radio/1797057/Holly-Willoughby-Josie-Gibson-This-Morning-shake-up
Read More Holly Willoughby suffers fresh blow as Josie Gibson gearing up for ‘her own gig’

Can Kevin Spacey revive his Hollywood career after UK court case?

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The American Beauty and House Of Cards star, 64, was found not guilty of nine sexual offences alleged by four men between 2001 and 2013, following a trial at Southwark Crown Court. Spacey was one of the most recognised faces in Hollywood until allegations of sexual misconduct were made in 2017, with streaming giant Netflix cutting ties with the actor. https://www.irishnews.com/news/uknews/2023/07/27/news/can_kevin_spacey_revive_his_hollywood_career_after_uk_court_case_-3475606/
Read More Can Kevin Spacey revive his Hollywood career after UK court case?

Kevin Spacey argued he was ‘cancelled’ – can he now revive his Hollywood career?

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However, celebrity PR and brand expert Mark Borkowski is not so sure. “Certainly the result has put a lot of the sort of noise that’s surrounded this case behind him,” he said. “The question is, does this verdict allow Kevin Spacey to be Kevin Spacey? To be that iconic actor who has oodles of talent to regain his position as one of the A-listers of Hollywood? “Sadly not. We live in a corporate world now and raising money, getting insurance, all those other factors exist on social media, where mainstream media has not got the same power.” Before the court…
Read More Kevin Spacey argued he was ‘cancelled’ – can he now revive his Hollywood career?

After years in wilderness, Kevin Spacey will now seek to rebuild career

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The double Oscar-winner may now be considering a return to the silver screen, assuming no blemish remains on his name. But the PR expert Mark Borkowski said Spacey, 64, would struggle to secure big Hollywood roles despite his acquittal. “As an actor, he is an extraordinary talent. I remember seeing him in Richard III and I couldn’t really believe his physical prowess and his skill. But entertainment is corporate these days. There are huge sums of money involved,” Borkowski said. “I think it’s highly unlikely that a big franchise will come knocking on Kevin Spacey’s door while this level of…
Read More After years in wilderness, Kevin Spacey will now seek to rebuild career

Kevin Spacey: Can this sometime king of Hollywood recover his crown?

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Calling in these witnesses may also have been part of an underlying strategy from the defence to have gay A-Listers rallying to Spacey’s cause, and potentially impress the jury with a narrative of victimisation. “The celebrity factor can have an overpowering impact, subliminally,” says Mark Borkowski, a crisis PR consultant and author. “Elton John was quite a star witness for him.”https://www.telegraph.co.uk/films/0/kevin-spacey-trial-verdict-career-comeback/
Read More Kevin Spacey: Can this sometime king of Hollywood recover his crown?

‘You need the glamour of a big opening’: US actors’ strike starts to bite on red carpet

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“Indiana Jones and Mission: Impossible just about got across the line. But it doesn’t seem to be affecting Barbie – in Leicester Square you can’t walk anywhere without seeing lines of pink people.” https://www.theguardian.com/culture/2023/jul/24/us-hollywood-actors-strike-premieres-promotion-red-carpet-barbie-oppenheimer
Read More ‘You need the glamour of a big opening’: US actors’ strike starts to bite on red carpet

Farage affair is ‘a monumental PR disaster’ for exclusive bank Coutts

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For 331 years Coutts’s reputation for guaranteeing the utmost discretion made it the bank of choice for the rich and famous – including King Charles and every member of the royal family since George IV. Now Coutts finds itself a very high-profile target in the latest UK culture war, following a decision to cut ties with its former customer Nigel Farage, after a review by its wealth reputational risk committee decided thath his views “did not align with [the bank’s] purpose and values”. The affair, say crisis management experts, risks “destroying Coutts’s reputation, if not its entire business”. https://www.theguardian.com/news/2023/jul/20/farage-affair-is-a-monumental-pr-disaster-for-exclusive-bank-coutts
Read More Farage affair is ‘a monumental PR disaster’ for exclusive bank Coutts

Huw Edwards’s wife deserves praise for finally naming him in BBC presenter scandal, says expert

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Mr Borkowski said: “It’s a very cold and lonely place and people just see the bright side of fame. We don’t talk enough about the prefabricated hell that people live in when they’re famous.” He also said that “families” who are not the celebrity do not get “considered” and have to deal with the fallout of a controversy like this. Speaking about how the BBC is feeling at this time, he said the organisation is “suffering from PTSD” after a series of crises. He said: “We’re going into a completely different rules of celebrity, different rules run by a social…
Read More Huw Edwards’s wife deserves praise for finally naming him in BBC presenter scandal, says expert

What is Ryan Reynolds doing on LinkedIn?

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Financial Times Perhaps what the presence of stars on LinkedIn represents is the new mundanity of celebrity culture. Mark Borkowski, a PR agent, says stars such as “Richard Burton in the 1960s were known for their charismatic and often rebellious personalities. They were cultural icons who embraced a more flamboyant and turbulent lifestyle. Today’s celebrities are different, they tread safer territory. The world has gone corporate.” As far as social media goes, LinkedIn is a pretty safe space. https://www.ft.com/content/e718b81c-b1ce-4c50-be7b-579c9079144f
Read More What is Ryan Reynolds doing on LinkedIn?

Power struggle! ‘Fears for Tess Daly’ as Holly Willoughby tipped for Strictly

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PR guru Mark Borkowski believes any changes to the hugely successful show, which pulls in up to seven million viewers an episode, could prove unpopular with audiences and understands viewers’ fears over the possibility of losing the current hosts.He says, “The fans’ fears over Tess leaving the show are totally understandable. People are habitual and resist change when it comes to programmes. They might fear she and Claudia are being pushed aside – and I think if I was in Tess’s or Claudia’s shoes I would be worried by the rumour.”https://www.ok.co.uk/celebrity-news/power-struggle-fears-tess-daly-30360429
Read More Power struggle! ‘Fears for Tess Daly’ as Holly Willoughby tipped for Strictly

What kind of Prince of Wales will William be?

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“Producing content takes a lot of hard work, diligence and a great team,” British PR expert Mark Borkowski said in an interview.For Harry and Meghan, however, their road has turned decidedly bumpy as of late, with a barrage of negative headlines in the U.S. media. Word also emerged of a mutual agreement between the couple and Spotify to end their deal to produce podcasts.”Spotify’s choice to sever ties with Meghan and Harry may result in a significant financial setback for the couple,” Borkowski wrote in an online blog. “This decision also casts doubts on their dwindling aspirations of attaining the status they…
Read More What kind of Prince of Wales will William be?

Why secretive super-rich hold key to philanthropy’s PR problem

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Borkowski, who runs his own eponymous communications outfit, told the crowd that when it comes to giving, it’s crucial for those involved to be ‘constantly evaluating why they’re doing something’. ‘If people are genuinely authentic about their giving and what they’re doing, I think there’s a stability and truth in it,’ Borkowski said. Conversely, when undertaken for the wrong reasons, philanthropy ‘casts a shadow,’ he added. Borkowski recounted a seeing a family who had a strong legacy of giving toward development projects over a 30-year period, but ‘would rather stay back, and not involve themselves, or boast or be seen’.‘It’s a very laudable attitude, but obviously…
Read More Why secretive super-rich hold key to philanthropy’s PR problem

Could the Harry and Meghan ‘double act’ be over?

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Daily Mail “Meanwhile, PR expert Mark Borkowski said: ‘Clearly they could be returning to their strengths.  ‘Harry to Africa, Meghan to life style and fashion – if the content they either suggested or produced has proved not to work or has not produced the numbers – they are focusing on what has worked in the past and is something they are passionately entwined with. ‘Harry can create a theme of authenticity – however, it strikes me they could be better solo rather than a double act’. Despite recent deals breaking down, it appears Harry’s proposal for a documentary on Africa…
Read More Could the Harry and Meghan ‘double act’ be over?

Harry and Meghan’s new Netflix Great Expectations project ‘is nothing new’

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As news of ‘Bad Manners’ emerged, PR expert Mark Borkowski said their lack of success so far showed they were failing to produce shows that interest the public. He told MailOnline: ‘Studio execs are subject to constant pitches ideas that have to be good. It shows they might be too far away from their audience tastes. Worthy content has to be good it’s not about broadcasting to their bubble.’https://www.dailymail.co.uk/news/article-12238687/Harry-Meghans-Netflix-Great-Expectations-project-new-Charles-Dickens-expert-says.html
Read More Harry and Meghan’s new Netflix Great Expectations project ‘is nothing new’

‘Worthy content has to be good…it’s not just about broadcasting to their bubble’: says PR expert

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PR expert Mark Borkowski said their lack of success so far showed they were failing to produce shows that interest the public. He told MailOnline: ‘Studio execs are subject to constant pitches ideas that have to good. It shows they might be too far away from their audience tastes. Worthy content has to be good it’s not about broadcasting to their bubble.’https://www.dailymail.co.uk/news/article-12233829/Royal-experts-mock-Harry-Meghans-plans-Great-Expectations-inspired-Netflix-show.html
Read More ‘Worthy content has to be good…it’s not just about broadcasting to their bubble’: says PR expert

So what’s next for Harry and Meghan after £18M Spotify deal was axed?

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MARK BORKOWSKI, founder of Borkowski PR’From my position it’s incredibly interesting times for them. If they had value to specify they would certainly still be taking the Spotify shilling. But it’s very damaging when a top Spotify executive calls them ‘grifters’.’Do we see a teetering stack of dominos that are going to fall with the other deals they’ve got? It remains a bright future for Meghan if she goes down the lifestyle route – she can do that. But Harry’s no David Beckham.’What makes them attractive is they’re worth the clickbait that they might drag in, but on the other…
Read More So what’s next for Harry and Meghan after £18M Spotify deal was axed?

Has the boujie brigade ruined Glastonbury?

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For Mark Borkowski, the PR consultant, putting up a fence in 2002 was a “turning point” for the festival’s scale and momentum, and its profits, as it removed the mass break-ins which had led to seriously safety concerns and helped thwart the criminal gangs which had dogged the festival.If this made it more professional, more commercially viable and therefore a place where the upper echelons of society wish to tread, many would say safety offset any complaints about ‘selling out’.“For a long time the organisers have wrestled with the demands of putting on and clearing up a festival of this…
Read More Has the boujie brigade ruined Glastonbury?

Meghan’s Dior audition? Resurfaced clip from 2015 crime drama shows the Duchess of Sussex playing a perfume model

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PR guru Mark Borkowski told MailOnline today that it is not yet clear if a deal with Dior is already done – or if the Sussexes are touting for one. ‘It shows that they have great power in fashion and they are wanted by fashion houses. It is easier to be a clothes horse than an issues warrior’, he said….Mr Borkowski said: ‘It could be a case of poking the bear (to get a deal) or I suspect that is something that has been running for a while in terms of a negotiation and it now manifests itself into something. ‘It’s…
Read More Meghan’s Dior audition? Resurfaced clip from 2015 crime drama shows the Duchess of Sussex playing a perfume model

Meghan Markle accused of ‘faking’ interviews with guests for £18m Archetypes podcast dropped by Spotify

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According to PR guru Mark Borkowski, it is not clear whether the deal is done, but says the couple are clearly angling towards fashion.”It shows that they have great power in fashion and they are wanted by fashion houses. It is easier to be a clothes horse than an issues warrior”, he told MailOnline.He continued: “It could be a case of poking the bear (to get a deal) or I suspect that is something that has been running for a while in terms of a negotiation and it now manifests itself into something.”It’s no coincidence that they are veering towards…
Read More Meghan Markle accused of ‘faking’ interviews with guests for £18m Archetypes podcast dropped by Spotify

‘Health and safety wouldn’t allow it now’: the stories behind Glastonbury’s wildest stunts

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But forget publicity stunts. In 1990 there was a real stunt at Glastonbury that knocks all the preceding examples into a cocked druid’s hat. A Frenchman called Didier Pasquette walked to the pinnacle of the Pyramid stage on a tightrope. It was part of a death-defying display by theatre troupe Archaos, who remain the only circus act to ever perform on Glastonbury’s main stage. People involved can still scarcely believe what they saw. “You couldn’t do it now. You just couldn’t get it past health and safety. It’s a different world,” says Mark Borkowski, the PR veteran who looked after…
Read More ‘Health and safety wouldn’t allow it now’: the stories behind Glastonbury’s wildest stunts