Mark Borkowski
Whenever the news agenda hits hysteria point, Mark offers thoughtful analysis, a wry point of view and an insider’s insight
As a commentator, Mark Borkowski is known for his insightful analysis and articulate commentary on media, public relations, and cultural trends.
Mark My Words Blog
Whenever the news agenda hits hysteria point, Mark offers thoughtful analysis, a wry point of view and an insider’s insight
Latest Posts..
A TechCrunch post grabbed my attention this week…
A TechCrunch post grabbed my attention this week. It covered Elon Musk’s xAI launch of Grok 4. Just when you thought the AI hype cycle couldn’t get more feverish, along comes a chatbot so clever it consults its own maker, Elon Musk, before answering controversial questions. A machine with parental dependency. Imagine your toaster refusing…
No kiss. Just a lingering hug…
No kiss. Just a lingering hug. Nevertheless, your CEO and HR boss are caught on camera at a Coldplay concert. But in the court of public opinion, body language is guilty until proven otherwise. Cue peak Schadenfreude. And just like that, your obscure company becomes the star of a scandal no one cast you in….
I’ve been watching Jeff Bezos float deeper into his own irony-sodden oblivion…
From a creaking Dutch boarding house, stitched together with love, oddity, and the faded dreams of creatives, I’ve been watching Jeff Bezos float deeper into his own irony-sodden oblivion.Here at Le Domaine du Meunier, an ex-mill reborn by the mad brilliance of Ariane van Tuyll and her husband Coen, two Amsterdam visionaries who clearly value…
Read full: Mark My Words Blog
Mark Comments in the Press
As a commentator, Mark Borkowski is known for his insightful analysis and articulate commentary on media, public relations, and cultural trends.
Latest Posts..
Netflix back away from Harry and Meghan with new deal, on worse terms: Sussexes sign ‘first-look’ agreement after shows flopped – with cooking Christmas special and another documentary
The renewed deal was described by the Sussexes – who made the announcement with Netflix – as ‘extending their creative partnership’ through Archewell Productions. But the new terms are understood to be worth less for Harry and Meghan than their previous contract, according to a person familiar with the deal, and represent Netflix loosening its ties with the couple. Leading publicist Mark Borkowski told the Daily Mail: ‘They have shot the golden goose of 2020 – more of a ‘we’ll call you’ than ‘here’s the chequebook’. It’s a first-look deal, which means Netflix gets first dibs but no obligation to…
Harry and Meghan renew Netflix deal with first look partnership
Five years ago, Harry and Meghan secured a lucrative contract, thought to be worth more than 100 million dollars (£74 million) with the streaming giant after quitting as senior working royals in 2020.The first-look deal, which means Netflix will have the first option on Harry and Meghan’s projects, was described by the Sussexes as “extending their creative partnership”.But PR and crisis expert Mark Borkowski described it as a “downgrade”, and suggested Netflix was “pivoting away” from Harry and Meghan.Mr Borkowski told the PA news agency the deal was a long way from the jackpot figure of their original contract.“I think…
Harry and Meghan renew Netflix deal with first look partnership
Five years ago, Harry and Meghan secured a lucrative contract, thought to be worth more than 100 million dollars (£74 million) with the streaming giant after quitting as senior working royals in 2020. The first-look deal, which means Netflix will have the first option on Harry and Meghan’s projects, was described by the Sussexes as “extending their creative partnership”. But PR and crisis expert Mark Borkowski described it as a “downgrade”, and suggested Netflix was “pivoting away” from Harry and Meghan. Mr Borkowski told the PA news agency the deal was a long way from the jackpot figure of their…
Read full: Mark Comments In The Press