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Silvio Berlusconi: the PR disaster's returns

The most gaffe-prone European leader of modern times, 71-year-old media billionaire Silvio Berlusconi, starts his third term as Italy’s prime minister today. Despite Italy facing deep economic and social problems, being a country close to recession with consumer buying power falling and unemployment rising, the man is back to pilot the ship of state. Somehow…

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Can Max Mosley survive at the helm of the FIA?

Yes – Mark Borkowski, Media commentator and publicist Can a personality survive the sort of scandal enveloping the beleaguered FIA president, Max Mosley? Of course, but it all depends on their attitude to how the media are reporting the story. It is an unenviable situation of deep personal pain. At least Max can afford good…

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It’s a very unhappy fifth anniversary of the Iraq war.

It’s a very unhappy fifth anniversary of the Iraq war. I thought it was a good moment to return to the BBC3 documentary entitled Iraq: How the War was Spun. My contribution to the programme was an investigation of the role of PR in promoting the Gulf war, and in controlling our perceptions of the…