Will Princess Kate video put an end to royal communications mess?

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Mark Borkowski, a public relations and crisis consultant, told The Post that the palace communications team was “struggling with the age of social media where any news vacuum is filled with the most ridiculous theories … like ‘Kate is dead’ or ‘it’s being covered up’ or that she was ‘abducted by aliens.’ That one got a lot of traction.”“They are trying to be semi-transparent … offering a little bit of vulnerability, a little bit of information,” he said. But by being “only slightly more open, they allowed the vacuum to be filled.”He predicted that after Catherine is seen at an…
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The Princess of Wales controversy has only gotten worse

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At the same time, the palace hasn’t responded to calls for an unedited version of the Mother’s Day photo, or provided more information on Kate’s whereabouts.Mark Borkowski, a London-based public relations and crisis communications expert, told People that the royal family’s long-standing culture of silence is not doing them any favors when it comes to quelling conspiracies about Kate’s absence.RELATED: Pressure grows for Princess of Wales to speak out”The difficulty now is because there is so little information about what’s happening to Kate, if they were going to project things are all normal in this way – with a photo…
Read More The Princess of Wales controversy has only gotten worse

Royal Family won’t weigh into ridiculous Kate Middleton speculation as palace sticks to ‘never explain’ policy, William guards privacy

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And while the royal family has long abided by the public-relations motto “Never complain, never explain,” branding expert Mark Borkowski believes that isn’t holding up so well today.“They’ve failed to navigate the treacherous waters of social media, sticking to traditional tactics,” he said. “The blunt truth is, in the realm of celebrity, privacy is a myth.“Even before the recent crisis, [William] has been adamant about keeping royal duties separate from family time. But this ‘half in, half out’ approach has clearly faltered.”Borkowski added that, had the palace originally been clearer about what exactly Kate’s abdominal surgery was, it might have…
Read More Royal Family won’t weigh into ridiculous Kate Middleton speculation as palace sticks to ‘never explain’ policy, William guards privacy

Prince William’s message about Kate: ‘When she is ready she will come back’

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The Prince of Wales has been under scrutiny for his deafening silence towards speculations around the princess’ whereabouts following abdominal surgery in January.Veteran British crisis manager Mark Borkowski spoke to the Daily Beast about William and Kate’s strategy to tune out the noise in the wake of the current noises.He also addressed the mom of three’s recent outing at the farmer’s market in Windsor, which was reported by onlookers without substantial evidence.“I think that a lot of what you are seeing online in reaction to the story about her being out and about at the weekend is people who are…
Read More Prince William’s message about Kate: ‘When she is ready she will come back’

Reason behind Palace’s silence over Kate Middleton’s conspiracy theories, ‘William is worried..’

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Amid all the claims from various sources and insiders, the Palace and Kate will take things one step at a time, without haste. Traditionally, the royal family has adhered to the old adage “never complain, never explain,” but branding consultant Mark Borkowski says this isn’t as effective as it used to be.“They’ve failed to navigate the treacherous waters of social media, sticking to traditional tactics,” he said. “The blunt truth is, in the realm of celebrity, privacy is a myth. Borkowski claims. “Even before the recent crisis, [William] has been adamant about keeping royal duties separate from family time. But…
Read More Reason behind Palace’s silence over Kate Middleton’s conspiracy theories, ‘William is worried..’

Scrutiny follows Bianca Censori as she wears bold outfits in public

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Bianca Censori may not be so innocent as reports suggest that she was forced by Kanye West to wear bold outfits — but she might be on board for the shocking fashion choices, a PR guru claimed.Top PR expert Mark Borkowski believes the Donda hitmaker is borrowing the publicity trick from Kim Kardashian’s playbook that involved being in the news for a variety of reasons — but the Chicago rapper is overdoing it.“Kanye understands outrage and is trying to break the Internet. I think a lot of people are starting to feel rather uncomfortable, despite everything he’s said, about that…
Read More Scrutiny follows Bianca Censori as she wears bold outfits in public

Kate Middleton’s Photo Controversy Is ‘Pretty Damning,’ Says U.K. PR Expert

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Over the weekend, photo agencies pulled the Mother’s Day image of the Princess of Wales, 42, who is recovering from abdominal surgery, and her children, citing concerns about manipulation. Princess Kate apologized in a personal statement released on Monday, saying, “Like many amateur photographers, I do occasionally experiment with editing. I wanted to express my apologies for any confusion the family photograph we shared yesterday caused.”Mark Borkowski, a London-based public relations and crisis communications expert, tells PEOPLE that in trying to share a new image with the public, the palace hasn’t calmed concerns — “in fact, it’s made it worse.””Now…
Read More Kate Middleton’s Photo Controversy Is ‘Pretty Damning,’ Says U.K. PR Expert

Meghan and Harry ‘seized upon the welcome timing’ of Kate Middleton’s Photoshop scandal and ‘crashed’ the Diana Legacy Awards to launch the American Riviera Orchard lifestyle, say leading PR experts

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Mark Borkowski, whose celebrity clients have included Sir Cliff Richard, Van Morrison and Graham Norton, said that the Sussexes have taken a leaf out of Kanye West and Bianca Censori’s playbook by ‘causing chaos left, right and centre’.He said Harry and Meghan’s urgent and over-riding need for money to support their expensive lifestyle coincided with a falling-off of support from super-rich friends in the United States where they have begun to generate ‘negativity’.Mr Borkowski said: ‘There would be a lot of planning for the launch of Meghan’s lifestyle and baby brand. Meghan and Harry are in the space now where…
Read More Meghan and Harry ‘seized upon the welcome timing’ of Kate Middleton’s Photoshop scandal and ‘crashed’ the Diana Legacy Awards to launch the American Riviera Orchard lifestyle, say leading PR experts

Princess Beatrice and Zara Tindall Have a Blast at Horse Race as Kate Middleton Photo Controversy Continues

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Princess Beatrice and Zara Tindall Have a Blast at Horse Race as Kate Middleton Photo Controversy ContinuesMark Borkowski, a London-based public relations and crisis communications expert, tells PEOPLE that the palace didn’t calm concerns by sharing a new image with the public — “in fact, it’s made it worse.””Now some people are asking if it is all generated by AI or is it a Photoshop of a photo taken. It’s not something you’d want the royal brand to be aligned with,” he says.A palace insider downplayed the PR crisis, telling PEOPLE exclusively that the situation is a “bump in the…
Read More Princess Beatrice and Zara Tindall Have a Blast at Horse Race as Kate Middleton Photo Controversy Continues

Kate Middleton in another photo mystery – with even Whoopi Goldberg weighing in – as royal sleuths claim they’ve spotted something strange about car snap with Prince William

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PR experts have described the Mother’s Day photo fiasco as a ‘massive own goal’ and urged royal officials to release the unedited picture in a bid to regain the public’s trust.Kensington Palace had initially faced calls to reveal the truth behind the photo after the world’s top picture agencies – including the Press Association – ‘killed’ the image over claims it had been digitally manipulated.While the princess publicly took the blame for altering the photo, Kensington Palace said it would not be reissuing the unedited photograph of Kate and her children.PR expert Mark Borkowski said: ‘It’s plausible she’s at home…
Read More Kate Middleton in another photo mystery – with even Whoopi Goldberg weighing in – as royal sleuths claim they’ve spotted something strange about car snap with Prince William

Instagram Adds Warning to Kate Middleton’s Mother’s Day Photo: ‘Altered’

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The photo, which remains on the Prince and Princess of Wales’ joint pages, shows the Princess of Wales seated with Prince George, 10, Princess Charlotte, 8, and Prince Louis, 5, around her. The image was especially significant as the first official picture of Princess Kate released following her abdominal surgery on Jan. 16, driving interest to a new pitch as she has not been seen in public since Christmas and is not expected to return to royal duty until after Easter.London PR expert Mark Borkowski tells PEOPLE it was “damning” to the royal brand to have the image’s legitimacy called…
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The Kate photo scandal has tested the public’s trust. How do the Royals get it back?

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Whether trust has been damaged will only emerge over time, but in ways it appears to have been tested, at least in the short term.”A little bit has died,” Mark Borkowski, a U.K. public relations expert, said in an interview.”But the true answer to regain that respect and trust comes with what their big moment is when Kate comes back into her royal duties.”When exactly that will be is unknown. When Kensington Palace announced Catherine had undergone surgery in January, it was said she would likely be out of the public eye until after Easter.”I think once Catherine is back…
Read More The Kate photo scandal has tested the public’s trust. How do the Royals get it back?

Princess of Wales pictured leaving Windsor with Prince William hours after apology over edited family photo

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Despite calls for the original to be published, Kensington Palace later said it would not be reissuing the unedited photograph of Kate and her children.That decision was criticised by public relations and crisis consultant Mark Borkowski, who said: “It’s plausible she’s at home playing with the computer and using an AI tool, but if they’re really going to regain any sort of trust they should release the unedited photo, it can’t be that bad if they just made a few tweaks.”I find they have risen to the challenge, provided the statement as an explanation – the question is with all…
Read More Princess of Wales pictured leaving Windsor with Prince William hours after apology over edited family photo

Prince William and Prince Harry to reunite for London event amid Kate Middleton picture drama

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Prince William and Prince Harry to reunite for London event amid Kate Middleton picture dramaThe picture saw Kate smiling alongside the three children she shares with William: Prince George, 10, Princess Charlotte, 8, and Prince Louis, 5.But, hours later, several photo agencies pulled the image after it was accused of being Photoshopped, in a story that gripped the world.Kate, who hasn’t been officially seen in public since being admitted to hospital for “planned abdominal surgery” in January, later released a statement which said: “Like many amateur photographers, I do occasionally experiment with editing.”She added: “I wanted to express my apologies…
Read More Prince William and Prince Harry to reunite for London event amid Kate Middleton picture drama

Kate ‘shaken’ by public response to photo editing row as CNN reviews all Palace handouts

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The Mother’s Day photo of Kate Middleton has exposed a public relations problem for the monarchy, an expert has said.Public relations and crisis consultant Mark Borkowski said: “There doesn’t seem to be that much joined up strategic thinking at the heart of the royal family at the moment, which leads to these problems where it’s a very difficult organisation to manage in terms of PR.”He added: “It’s a nightmare, even the softer stories of Edward turning 60 this week haven’t really resonated at all because no one’s interested in them, they’re interested in the stars they’re not interested in the…
Read More Kate ‘shaken’ by public response to photo editing row as CNN reviews all Palace handouts

Prince William and Harry to ‘reunite’ at Princess Diana tribute

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Prince William will be seen in public for the first time after the photo of wife, Kate Middleton, put out on Mother’s Day, caused controversy for its apparent editing. Kate was shown with her three children – Prince George, who is 10, Princess Charlotte, who is eight, and Prince Louis, who is five – and it was the first image of the Princess since she had an operation in January. In a statement addressing the editing accusations she said: “Like many amateur photographers, I do occasionally experiment with editing.” She also said: “I wanted to express my apologies for any…
Read More Prince William and Harry to ‘reunite’ at Princess Diana tribute

Photographer Who Took Kate Middleton and Prince William Car Photo Addresses New Editing Speculation

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A palace insider downplayed the PR crisis, telling PEOPLE exclusively that although the situation is a “bump in the road, it’s not an earthquake.””[Kate] has apologized and graciously so,” the insider says. “She has done something that 99% of us do — and we don’t have the scrutiny that they do.””Think of the level of scrutiny of pictures of her, as people pore over them,” the insider continues. “You’re always on display and always got to be perfect.”But Mark Borkowski, a London-based public relations and crisis communications expert, tells PEOPLE that there may be longstanding repercussions.”The difficulty now is because…
Read More Photographer Who Took Kate Middleton and Prince William Car Photo Addresses New Editing Speculation

Mirror readers don’t think Kate Middleton should release unedited photo – poll results

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In order to smooth over the situation, royal expert and historian Dr Tessa Dunlop believes releasing the original unedited photo is the only move the royals can make. She questioned: “If the Princess only indulged in a bit of light editing, why on earth doesn’t the palace release the original photograph?”Tessa added: “This has blown up into a major media storm because people feel the royal family – who also double up as an institution of state – are not being honest with them. And if you can’t trust Kensington Palace, then who can you trust? To make this go…
Read More Mirror readers don’t think Kate Middleton should release unedited photo – poll results

Inside Palace chaos after Kate Middleton admits she edited Mother’s Day photo

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Public relations and crisis consultant Mark Borkowski called the fiasco a “massive own goal” and said the unedited photograph should be released to regain trust. He said: “It’s plausible she’s at home playing with the computer and using an AI tool, but if they’re really going to regain any sort of trust they should release the unedited photo, it can’t be that bad if they just made a few tweaks.”I find they have risen to the challenge, provided the statement as an explanation – the question is with all the conspiracy theories running around, is whether people believe it and…
Read More Inside Palace chaos after Kate Middleton admits she edited Mother’s Day photo