If you ask any Circus proprietors how business has been going, and they have suffered the effects of poor attendance, they will all notoriously reply “we starved in……….” The great U.S. circus publicist, Frank Caplan, saved one such desperate Circus (whose name I have sadly forgotten) from bankruptcy by selling advertising space on the side…
I don’t mean to bash HM but reading this mornings tabloids it’s difficult not to comment on her latest PR action. I was shocked to see Heather Mills McCartney across the media today in the guise of ambassador for Viva – (Vegetarians International Voice for Animals). When a celebrity is so high profile and under…
An old friend of mine in New Zealand sent me some information on a classic piece of guerrilla marketing that is causing a kerfuffle in the Southern Hemisphere. To coincide with the launch of Mintshot.co.nz, an entertainment website which rewards people for watching ads online, it appeared that Rangitoto, an extinct volcano, was actually erupting…
Jane Fonda and John Lennon created a PR backlash for the US administration when they used their celebrity 35 years ago to protest against the Vietnam War. In the 21st century, red faces in the US administration are caused by the rapper Jay-Z dissing the dollar. This stunt indicates that modem celebrities feel that the…
Another year, another bout of IACGMOH, addictive mind candy satisfying our latent lust for the guilty pleasures of a reality TV series. Please drop the faux intellectual bollocks that it’s corrosive, we all take a sadistic pleasure in watching it! Before I judge Lynne Franks’ first few days in the comfort of the Australian bush,…
The bad news is that the type of bird flu found in turkeys on a Suffolk farm is the virulent H5N1. The government has stepped in to calm the media. Sorry to be the harbinger of doom but I detect the hand of a shadowy PR spin doctor with a damage limitation plan. Take note, careful…
So Heather Mills has a new PR ubermouth. It was reported yesterday that she has hired a self-styled French aristocrat and beauty salon owner Michele Elyzabeth as her “official worldwide spokesperson”. She is said to originate from France and started her career with Rogers and Cowan in the Seventies. Sir Paul McCartney’s estranged wife dumped…
The last 48 hours have been very odd for me, not only because I have the flu, but I’ve been taking calls from Malcolm McLaren from Brisbane, the location for yet another series of “I’m A Celebrity Get Me Out of Here”. He’s not a client of mine but a friend asking for advice. Clearly…
I have just heard from Malcolm Mclaren he told me that he has decided not to join the mayhem in the Australian bush and is heading back to Europe. Perhaps it was the eleventh hour intervention of Ant and Dec that did the damage.
A call from one of my fave scribblers informs me that the list of celebrities to brave the jungle and appear on “I’m a Celebrity: Get Me Out of Here!” have been just released. I have known for some time that both Malcolm Maclaren and Lynne Franks had taken the ITV schilling and decided to…