“The PR agent Mark Borkowski describes the campaign as “beautifully uncool” and the actor as simply “joyous.” Read full article here: https://www.theguardian.com/culture/2019/feb/22/richard-e-grant-oscar-glee-ingenue-or-wily-campaigner
Express At the time PR consultant Mark Borkowski said Buckingham Palace’s communications had been “DIY” and needed to change. Read full article here: https://www.express.co.uk/news/royal/1090220/Queen-elizabeth-ii-buckingham-palace-royal-family-news-ladbrokes-coral-meghan-markle
Express & Star Buckingham Palace’s handling of the aftermath of Philip’s accident in January was dubbed “DIY” public relations by Mark Borkowski, a PR consultant. Read full article here: https://www.expressandstar.com/news/uk-news/2019/02/20/buckingham-palace-announces-queens-new-communications-secretary
Front Row BBC Radio 4 Talking about the interview bombshell, what happens when big names make big mistakes, and damage control. Listen to full clip here:
To read Liam Neeson’s interview in the Independent – bewildering and alarming in equal parts – is to be reminded of the actor’s cameo in Ricky Gervais’s Life’s Too Short. This moment was a highlight of a largely forgettable Warwick Davis vehicle, playing off the idea of Neeson turning his hand to comedy. Pitching his…
If you ever wanted to see an example of why it is so hard to manage reputations in today’s world of clickbait, professional outrage machines and judgements made at the speed of scrolling, then you don’t have to look any further than the recent media furore over the altercation between the students from Covington Catholic…
The Independent Ant and Dec’s win at the National Television Awards shows the duo are “cherished” as much as some of the biggest stars in TV history, an industry expert has said. The duo won their 18th consecutive gong at the ceremony, for best TV presenter, voted for by viewers, despite Ant McPartlin having been off-screen…
Bournemouth Echo Public relations consultant Mark Borkowski has criticised Buckingham Palace’s handling of the situation, describing it as a “DIY PR moment”. Speaking about the decision by the 97-year-old duke to order a new car and go driving a few days after the accident, Mr Borkowski said: “It would have been wise to just go…
Yahoo UK News A mother-of-two injured in the Duke of Edinburgh’s car crash has suggested he should be prosecuted if found at fault over the incident. Public relations consultant Mark Borkowski has criticised Buckingham Palace’s handling of the situation, describing it as a “DIY PR moment”. Speaking about the decision by the 97-year-old duke to…
Odishabytes PR expert Mark Borkowski told The Guardian that the advertisement is a “fantastically well-thought through campaign”, adding that the younger generation wants brands to have a purpose, not simply sell a product and “Masculinity is a huge part of Gillette’s brand, and there is a recognition in this ad that the new generation is…