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How to Save Public Figures from Sex Scandals and Themselves

The collapse of Lord Triesman – and potentially the British 2018 World Cup bid he was in charge of – after a fit of sexual hubris and some seriously careless talk about bribery, brought on by the less-than-sincere attentions of a younger woman, is a sorry story, but a familiar one. This is a story…

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Cristiano Ronaldo and Paris Hilton: was it a stunt?

Could the tabloid-friendly sight of Cristiano Ronaldo and Paris Hilton in a Los Angeles nightclub the night before the footballer’s Real Madrid deal was confirmed be a coincidence? Originally published on the Guardian website Call me a cynical old publicist but I have to admit that I am hardly surprised to see Cristiano Ronaldo spread across…

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Anatomy of a showmance: Why Kelly Brook plus Danny Cipriani equals glamour

Take two young stars, add the perfect styling, and what do you get? An A-list couple By Sophie Morris Thursday, 11 September 2008 Mark Borkowski, founder of Borkowski PR and author of The Fame Formula “The picture strikes me as an experiment from their publicists and agents to see whether these two have the commercial…

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The celebrity publicist who broke the rules

This article, on the betrayal of Heather Mills’ secrets by her publicist, was published, in edited form, in today’s Guardian. This, however, is the unedited version. Michele Elyzabeth’s kiss-and-tell all story about her working relationship with Heather Mills in The News of The World is probably the most heinous crime that any publicist can ever…

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High diving stunts and carnival stuntsters

The extraordinary pictures that adorn both the broadsheets and tabloids of Darren Taylor belly-flopping into a tiny paddling pool to break the high diving record may be astonishing, but they would depress any of the old stuntsters. They grab the attention but what is more arresting is the pathetic crowd gathered to marvel as Taylor…