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Now this is a great PR stunt

T-shirts equipped with ‘I, Robot’ trailer Coming soon to a T-shirt near you: trailers for “I, Robot,” starring Will Smith. In the never-ending search to capture the attention of consumers bombarded by commercials, billboards and a massive array of other advertisements, 20th Century Fox debuted an innovative new guerilla marketing tactic at E3 last week…

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Michael Moore the follow-up

Hot off the wires from the Canadian �National Post�… �In the days before Cannes, Michael Moore’s Disney criticism whipped festival audiences into a fever for Fahrenheit 9/11. Hollywood cynics called it the usual P.T. Barnum showmanship by Moore, but when the movie finally unspooled, it earned resounding applause at Monday’s press screenings.� Barnum � excellent….

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Cowboys and Angels

Pity poor Peter Wood, Managing Director of B. Delamore Ltd. of Wisbech, and his 12-year-old son Charlie. You see, in their innocence they created a variety of petunia called ‘Charlie’s Angel’ which they took to market. Unfortunately, as their success began to take root, the full wrath of Columbia Pictures descended on this very English…