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The orginal hypester Rockekeller or Branson?

1900’s – John D. Rockefeller regularly  gave away silver dimes in front of reporters. It instantly caught the imagination of anyone who saw the image in the mass media, turning an alien faceless money-monger into a friendly old man giving a child a dime. Image is everything… 2007 – “The billionaire entrepreneur and serial self-publicist…

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McDeath

An extract from Bob Burton’s Inside Spin: The dark underbelly of the PR industry.  Brian Page, a 42-year-old railway worker, had been busy before Easter 1992 buying furniture for a house he had just moved into at Mt Pritchard, a south-western Sydney suburb. On their way home, his daughter Melissa wanted to stop at McDonald’s…

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Election tennis – the PR soundbight game (contd) the rain stops play.

How boy David downed mighty Goliath Gordon. –  Cameron accused Brown of indecision and weakness, saying he had put the Labour Party’s interests before those of voters. – Brown Falls Behind in Polls as He Rules Out Election Game to Cameron. Cameron leads one game to love in the first set. RAIN STOPS PLAY

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Ronnie Hazlehurst, the man who set the BBC to music, dies aged 79.

It was a sad day when the TV world lost Ronnie Hazlehurst, who died in Guernsey on Monday 1st October. Ronnie Hazlehurst, the composer behind some of the television’s best loved theme tunes – from Blankety Blank to Some Mothers Do ‘Ave ‘Em – has died at the age of 79.  The former BBC musical director…