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Boris vs Political Homogeny

There is an increasing dissatisfaction amongst the British public with traditional politics and politicians who are perceived as untrustworthy and lacking conviction. Gone are the days of revered and reviled politicians with a cult-like following. In a muddied playing field where the only political colours seem to be varying shades of brown, strong personalities are…

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TED, Googlephobia and the new Imperialism

Yesterday evening, I gave a talk at TEDxWarsaw on my particular breed of Googlephobia. Through the talk I told a cautionary tale about the silent siphoning of our most valuable assets – our behaviours – by the internet’s imperial superpowers and how this translates in our daily lives. The talk received a fantastic response, and…

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Highly Evolved: Brand Survival in the Now! Economy

Software may be eating everything. But one thing that I’ve seen at Advertising Week Europe today is that we’re learning to adapt to these changes with zeal. This morning, Trevor Beattie announced the death of the thirty second advert, advocating a culture of five second segments instead. In the midst of the sea of white…

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Crowd Power and the Future of the Music Industry

The zeitgeist of the modern age is firmly rooted in social networks and crowdsourcing. This has manifested itself in several instances within the music industry in recent years with artists like Radiohead and Amanda Palmer turning to their fan bases for direct support. This trend has crystalised today with the publication of a recent study…

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Advertising horse power: what a moonwalking Shetland pony tells us about the future of comms

And so it was the week where the nation was transfixed by a moonwalking Shetland pony. Racking up nearly four million youtube views, and prompting the Daily Mail to ask ‘Is this the funniest ad of the year?’, Three’s Fleetwood Mac loving, Tina Turner wig wearing equine has taken the blogosphere by storm. My inclination…

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Pop Tarts and Coronets : How brands find rebirth in the Now! Economy

Do we worship celebrities? Maybe. A while ago, a smart wag who was looking for a quick column inch to help promote a book identified a psychological condition: Celebrity Worship Syndrome. An unfortunate malady has developed from this type of homage.     Certainly brands seek the endorsement of the gods of sport and entertainment, and over…

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Papal palpitations and Catholic communications

Despite all the noise surrounding Pope Benedict’s resignation, we will doubtless see the same arcane processes in the choosing of the next Pope, highlighting all the inadequacies of the Catholic brand at a time when it is weaker than ever. Betting websites are already placing odds on who the next Pope is going to be,…

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The extraordinary life of Jeremy Paxton – a tribute.

This is my account of the extraordinary life of Jeremy Paxton. It’s an assembly of vivid memories I shared with a unique human whom I loved and cherished. Woody Allen once said ‘Life is full of misery, loneliness, and suffering – and it’s all over much too soon.’ Sadly true when death takes a 53…