Post Christmas PETA have created a publicity stunt in the States to make global headlines. People were ticketed today in downtown Chattanooga for wearing fur, leather or wool. Two PETA members wearing provocative police costumes acted as fashion police handing out citations while holding placards reading “Animal Skins Are a Fashion Felony”. PETA says it…
In an eventful year for the media, we have seen boardroom battles and shock resignations; public acclaim and private fear. We ask a dozen industry insiders to select the real successes and failures of the last 12 months Mark Borkowski Founder, Borkowski PR The success of Sacha Baron Cohen’s Borat is a cracker. It takes…
Welcome to the real world. No matter what anybody thinks about media intrusion, never underestimate its intent and determination. The fourth estate has might which has no peripheries. Noel Edmonds new friend Liz Davies was exposed to the full heat of the paparazzi yesterday? She was forced off the road twice attempting to pick her…
Trivial Pursuit is in the news; it seems that its questions are getting easier. The great parlour game has become a victim of the dumbing down of culture. Borkowski won the account to promote the game back in the early 1990’s and we retained the job for five years. Much fun was had by one…
Mark Borkowski, a PR and marketing expert, said the public still warmed to well-made reality shows despite claims the format was exhausted from the Scotsman – “You can criticise, but at the end of the day the advertisers rub their hands with glee because they’ve got a clear identity of an audience and there is…
What a surreal day following on from the after show comic glamour of the British Comedy Awards where I rubbed shoulders with Charlotte Church, Ant and Dec, Alice Beer and Matt Willis. I had a rather wonderful time seeing old pals like Jonathon Shalit with his new client Myleene Klass, Ed Fosdick who now heads…
Liberating creative genius from process is one of our core beliefs. The great stuntsters knew how to take risks to generate column inches. Our client Nigel Marven is gradually becoming more famous, influenced by some of the ideas I have inspired. View enlargement His appearance at last night’s British Comedy show has made headlines this…
Yesterday a rather interesting email popped into my inbox containing a link to a collection of photographs of Britney Spears being ‘papped’ as she got out of a limo. Britney had decided to have a hedonist night on the town with her pal Paris Hilton, sans knickers. The short skirt she chose to wear from…
Let’s celebrate the year by having our Christmas staff party in Amsterdam. The idea was born from a need to celebrate in the true Borkowski style. The proud tradition of Christmas celebrations has been a thing of legend with a host of venues from garages, art galleries to Indian takeaways and seedy eateries. The legend…
I met Heather Yaxley the other day at the Word of Mouth gig. I have been reading her blog since then and rate it as one the best PR blogs on the market. I suggest its regularly consumed. Greenbanana, it uses WordPress which this blog will be switched to in January.