In boardroom terms it was a hostile takeover. Katie Hopkins, the poison-tongued “alpha female” contestant on The Apprentice, fired Sir Alan Sugar last night and walked out on the £100,000 job. After months of acidic put-downs, Ms Hopkins, a 31-year-old brands consultant, had manoeuvred her way past 14 rivals to reach the grand final of…
I was sent a note about this blog today http://bringtheloveback.com/about/ The author seems to have made the film and makes the following statement. “I would like to know which advertisers are already bringing back the love? What I am looking for are examples of campaigns, strategies, maybe even brands or products that show that the…
When I originally compiled the book “Improperganda: Art of the Publicity Stunt”, my research astounded me as I realized that a lot of what I had done over the past years in PR wasn’t original. Similar things had been done before in some way, shape or form. It was a case of innocent misunderstanding because…
Son of a multi-millionaire beats the bookies to become the next £100,000 Apprentice by Fergus Sheppard. He may be from a privileged background a million miles away from former street trader Sir Alan Sugar – but public schoolboy Simon Ambrose yesterday became the surprise winner of BBC1’s business reality show The Apprentice. Ambrose, 27, triumphed over…
Sam Coates, Political Correspondent The Times. Tony Blair yesterday revealed his despair of the British media, which he believes has corroded the relationship between politicians and voters and which regularly demolishes the reputations of public figures for commercial advantage. In his last major speech as Prime Minister, 14 days before he leaves office, he said…
GERRY has told Laura he thinks she could make at least £10,000 through book and magazine deals when she leaves BB. We asked publicist Mark Borkowski for his views. He reckons Ziggy and Chanelle can rake in the loot, but he warns: “It’s still quite hard to tell as this year’s bunch seem a little…
“Carter’s”, a beautiful original Victorian steam fair, seems to have solved the problem of the ubiquitous fair ground hoodie. The fair opened at the weekend in Hayes, Essex to be graced by gangs of up to twenty hoodies who generally unnerved the middle agers and their kids. To combat this loitering with or without intent,…
Cape Times Tonight by Ed Caesar. June 8, 2007 London – Tom Cruise and Katie Holmes it most certainly is not. When the singer Amy Winehouse, 23, and the “music video assistant” Blake Fielder-Civil, 25, exchanged vows in Miami, in the company of a few friends, the event was that rarest of things in the…
For all of you who didn’t know why Emily was removed from the Big Brother house early this morning, here is a transcript of the offending conversation. It’s interesting how quickly Channel 4 is reacting to try to manage the fire storm. In the light of what happened to Shilpa Shetty, I’m sure Channel 4…
Over 50,000 people have downloaded an organ donor registration form since Friday night’s hoax tv broadcast in which three people competed for a dying woman’s kidney. Some 1.2 million people watched the broadcast on public channel BNN, which had been condemned by politicians, doctors and commentators around the globe. The woman was revealed at the…