There’s no such thing as bad publicity AIDAN SMITH T WAS another go-on-impress-me day on the Festival desk of the Edinburgh Evening News and, really, for a hack of such tender years, I was carrying far too much cynicism in the pockets of my copy of a Paul Smith pinstriped double-breaster. These were the 1980s…
Whatever bonkability has kept Sven-Goran Eriksson in the headlines during the only part of the year we should all be trying to forget the beautiful game, the Football Association have had the true dreariness of their crusty old clod-hopping male chauvinism revealed to the world. As if harking back to the mood of some secret,…
Edinburgh festival: Let�s talk about me now Real people are invading the stages with their life stories, says Stephen Armstrong Mark Borkowski, on the other hand, has a very successful career as one of the country�s top publicists. His one-man show, Son of Barnum: A Stunt Too Far, runs at the Assembly Rooms from August…
CIA’S FAVORITE PR FIRM, RENDON GROUP, ROCKS THE DNC http://www.odwyerpr.com/members/0726rendon.htm The CIA’s favorite PR firm, “the Rendon Group is playing a major behind-the-scenes role at the Democratic National Convention in Boston, arranging first-time/real-time video broadcasts each morning to each of the 56 caucuses, serving as the event’s project manager, and coordinating 20 convention-related events, Rick…
Blast from the past Festival madness circa August 1994
Mark Borkowski, Publicist Borkowski, who staged the biggest custard-pie fight ever in the Millennium Dome (3,312 pies in two minutes), has set himself a challenge on a par with making a romance about estate agents. His one-man show will proclaim that we should think of publicists as heroes. Son of Barnum: A Stunt Too Far…
AFTER the break … another break: a new channel for advertisement … Independent – London,England,UK … Mark Borkowski, a media analyst and expert on the advertising industry, predicted last night that the channel would be a “five-minute wonder”. … http://news.independent.co.uk/uk/media/story.jsp?story=544146
Jim Moran once said “There is nothing more dismal than a fact!” so in this morning’s Scotland on Sunday was the following news story by Aidan Smith: Sir Cliff’s Wimbledon singalong was all a PR stunt… DEPENDING on your tastes, it was a golden moment in the history of British music or a cringe-making aural…
The US election campaign PR drive is moving into the next phase. Never mind what’s coming out of the mouths: from now on it’s about posing and preening. Gone from centre-stage are the policy issues, gone the personality-based in-fighting about running mates and left of this party, right of that. Now we’re into full-blown Stature…
Marriage stunt was one of the best BRMB’s infamous Two Strangers and a Wedding competition was among the best ever radio publicity stunts, an industry expert told the Radio Festival in Birmingham yesterday. The on-air marriage of Greg Cordell and Carla Germaine in 1999 had all the ingredients to attract extra listeners and revenue to…