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Brexit and the end of the general public

In PR we talk about reaching out and cutting through. We craft messaging that will engage that poised and docile mob we call ‘the public’. Well, if this morning’s result has shown us anything it’s that this pursuit is utter rubbish. Any illusion of commons threads that bind together our diverse country has given way…

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Muhammad Ali: titan of the ring who invented a unique brand of showmanship

Muhammad Ali was a limitless divinity, touched by a tincture of madness. He was the showman beyond all showmen, conquering the decades with an all powerful chaos. When I was still in short trousers I witnessed his all consuming hype machine sweeping up all in his path. Nobody was immune to it: an intoxicating deity,…

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A week of spin can’t save Top Gear from ratings slip

The spin and backtracking that have characterised Chris Evans’s steering of Top Gear have been more Downing Street press office than racing track. Last year it was “100% not true” that he was in line to fill Clarkson’s shoes; months later the BBC announced that they had signed him up for a three year stint….