The Spider-Man musical has previewed on Broadway to a chorus of boos from the press and I am bewildered as to why Broadway has not harnessed the power of social networking to counter the effect of people like the New York Post’s Michael Riedel, otherwise known as the Butcher of Broadway. It’s a grossly unfair…
DIY PR was back in the news over the weekend, when Stephen Fry landed in hot water with the broadsheets for comments he made about women’s sexuality and then took to Twitter to try and resolve the furore. It’s a perfect way to highlight the dangers of do it yourself PR; like some hapless DIY…
I gave an interview for CIPR website’s recently launched TV strand, which streamed live on the internet yesterday and is now available on demand. Click here to watch it. I spoke with Philip Sheldrake and Stephen Waddington; much was discussed, from the speed of change that technology forces on PR, how advertising is trying to…
Whilst I have no wish to denigrate the sense of loss the families of the 150 or so people who have died in Mexico must be feeling, I suspect that the reporting of the supposed Swine Flu pandemic is more hysterical by far than it needs to be and may in fact cause more problems…