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Super Bowl 50: from metonymic to moronic

Normally a potato-faced jock saying he fancies a bud is not worth much thought. But the Super Bowl isn’t normal. Peyton Manning, fresh from leading the Denver Broncos to victory over Carolina, told CBS he’s going to “drink a lot of Budweiser tonight.”With one seemingly impromptu slip –followed by a less impromptu-seeming second- Anheuser-Busch, his…

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For the good of the sport: Football, charity and PR

I watched some of the Super Bowl yesterday, still reflecting on the difference between British and American footballers in the wake of John Terry’s spectacular PR meltdown last week. I think I’ve now spotted the one major difference between the two breeds of footballer on either side of the Atlantic: the British footballer, at the…