As we gaze on the latest stunt or cracking campaign for a new talking fridge we miss out on the darker side of the industry. Too often PR does not question the larger informational frameworks in which we communicate. That’s where Vladislav Surkov comes in. Surkov remains semi-invisible and anonymous, lurking in the shadows. He…
Following recent reports into Ketchum PR’s involvement with Russia, we thought we would take a deeper look into how the PR giant works its magic worldwide. This is not the first time that the PR behemoth has struck controversy, yet they continue to go from strength to strength. What is their secret? First and foremost,…
So Russia have the 2018 World Cup and it’s to go to Qatar in 2022. Anyone trying to suggest that this decision has anything to do with football needs to go away and sit quietly in a dark corner whilst they reevaluate their opinion. The decision by FIFA bigwigs is solely about where the power…
There’s quite an outpouring of anger in the wake of Melissa Jacobs’ kiss and tell on Lord Triesman – some of it is even being directed at Max Clifford, who is attempting to sail over the affair with the caveat that he was only doing his job. It’s worth bearing in mind that, had this…
Another piece, by me, on the Tiger Woods brand disintegration has appeared in Guardian Online’s Media section. It looks at the way that sports endorsement has been shifting away from volatile and risky sports stars, and at where the big money is settling in the aftermath of the Tiger Woods PR meltdown. “Let’s get one…