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Maynard Nottage: not so mysterious

It’s been a frenetic 48 hours, dealing with the Times’ article, printed today, which suggests that Maynard Nottage is a hoax. Well, he’s not. Or, as I was quoted in the Times, “Did I consider I was being hoaxed? Of course I did. But I don’t think so.” The reason for my belief is this:…

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EA prove any publicity is good publicity

Hats off to Electronic Arts for having the balls to stage a marvellous publicity stunt. You know they are onto a winner when a stunt is branded “irresponsible” by MPs. The PR caper was to give away £20,000’s worth of fuel at a petrol station in north London as part of a promotion for a…

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The Artless selling of the iPhone

News has come in that Apple are attempting to sell iPhones in Poland by paying actors to queue outside the stores to whoop up interest in the all-singing, all-dancing phone which is released there on Friday. According to Reuters, a spokesman has said: “We have these fake queues at front of 20 stores around the…

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In Barnum's footsteps

VARIETY By MARK BORKOWSKI, Sun., Oct. 16, 2005, 12:00pm PT BIRD-BRAINED STUNT: To promote an upcoming movie based on Betty MacDonald’s book “The Egg and I,” publicist Jim Moran dressed in ostrich plumes and read excerpts to a sympathetic audience, in a ploy that typified the tone of the postwar times. http://www.variety.com/index.asp?layout=Variety100&articleid=VR1117930880&content=jump&jump=army&category=1924&cs=1