Congratulations to the Beckham PR team the coverage across the media today is exceptional, but be warned its going to be a long haul. On day two of the crisis we have seen some text book damaged limitation. She tried to trap him.. there was no affair screams the Mirror. The doubts are seeded as…
We all look for ballyhoo that will generate global media coverage. Someone came up with a stunt to make the Nickelodeon Kids Choice Awards make the news this year. The idea was to pie J Lo as a killer photo moment. Media were primed the PR person was probably measuring the coverage in his/her sleep…..
War – for the public and people in the firing line – is about death, destruction, terror and violence. For certain sectors of the PR community, it’s a business opportunity. Ask those US PRs who were paid in oil for the counsel they gave Sadaam over the years; or those who constructed the “babies ripped…
The last PR heist for Britney was the 24 hour wedding that never was in Las Vegas. Britney’s now making a big bid to get back in the spotlight with a “Spears set to act out suicide in sick video shocker” The wires are alive with this sort of thing: The pop princess has been…
In an interview with Britain�s Radio One yesterday I heard George Michael declare that he is quitting his superstar pop career after his current album. The singer claimed he has made enough money over the years and will not be releasing any more commercial records. Instead, he plans to make music available on his website,…
If you are looking for a PR grab to help get some ink for a forthcoming tour take a leaf out Missy Elliott’s book. A thousand supermarket titles will love this line. Reportedly Missy Elliott will wear biodegradable underwear on her upcoming tour. The hip hop queen has placed an order with eco-friendly company 2(x)ist,…
PR Watch http://www.prwatch.org pointed out that Tuesday’s Wall Street Journal reports on a new Advertising trend: “The most obvious alternative to TV clutter, placing products Within shows, is generating some backlash among viewers. Marketers and media buyers see the ‘situ-mercial’ as a promising alternative.” What is a situ-mercial? It’s a commercial designed to look, sound…
Benicio Del Toro has confessed he used to steal cars. The Oscar-nominated actor has revealed how he went off the rails after his mother died of hepatitis when he was just nine. The Puerto Rican star admitted: “I would get into trouble. Good healthy trouble – like stealing your neighbour’s car and then getting caught,…
My pal Adrian Bryan Brown, the fantastic Broadway theatre publicist sent me the following email this morning. The UK Press Association website “Ananova” has replaced its “Theatre” wire with a link called “Showbiz quirkies.” Yes, we are now officially a freak show! http://www.ananova.com/entertainment/ I have been banging on about how theatre marketing and PR needs…
I love watching the counter spin being created around the popular image of John Kerry in his attempts to win the democrat ticket. The PR giants on huge retainer to muddy the waters are using all the dark powers in their armoury to tackle Kerry’s popularity. If its not thrusting into the limelight via Drudge…