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Merlin, PR wizard

“You’ll forgive me if I’m not really focussing on the share price at the moment” said Nick Varney, shooting down Kay Burley’s ambulance chasing questioning. It is the Sky News interviewer, not the Merlin Entertainment CEO, who is now feeling the heat. More interrogation than interview, Burley’s aggressive approach has generated more than 1,000 complaints…

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Lufthansa's crisis communications approach to Germanwings disaster

I would expect Lufthansa one of the largest airlines in Europe, both in terms of overall passengers carried and fleet size, to have invested in a substantial crisis provision. Sadly, for all corporations, things will go wrong in any given situation, we know this as Murphy’s Law. A multimillion pound crisis business has been built…