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Mark Borkowski

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Mark My Words | Uncategorized

Cigarettes, Celebrities and Packaging the Future

ByMark Borkowski March 11, 2011

This is an age of brand truth, an age of transparency. An era when all the nasty little secrets start to bustle about just below the surface in the hope of being exposed. Take Charlie Sheen, for example. He’s been a chaotic hellraiser for years, but only now is the extent of his hedonism and…

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Mark My Words | Uncategorized

Advice for a Young PR Hopeful

ByMark Borkowski August 9, 2010

Whilst I was in Edinburgh last week a young publicist, just starting out, bounced up to me, having recognised me, and asked if I’d give her some advice on the publicity game. We sat down for a cup of coffee and I asked her what she was working on. She told me that this was…

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