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Remembering Jane Russell and the Man Behind Her Fame

The sad news that Jane Russell died lat night is perhaps an opportune time to remember the amazing publicist who moulded her erotic brand, the man who coined the politically incorrect moniker: bombshell. I hope many of Russell’s obituaries credit the strategic mind of another Russell, the Texan Russell Birdwell, for shaping Jane Russell’s narrative….

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How to Save Public Figures from Sex Scandals and Themselves

The collapse of Lord Triesman – and potentially the British 2018 World Cup bid he was in charge of – after a fit of sexual hubris and some seriously careless talk about bribery, brought on by the less-than-sincere attentions of a younger woman, is a sorry story, but a familiar one. This is a story…

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Nothing Sacred: from Carole Lombard to Jade Goody

I enjoyed the launch of the Fame Formula paperback at the Riverside Studios at Hammersmith on Wednesday night for many reasons: it’s a great venue, the people who came were interested and interesting, it was good to expound on the brilliance of publicist extraordinaire Russell Birdwell to an audience and it was marvellous to see…

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Finding Fame in Hollywood

I was intrigued to read in yesterday’s Independent about the splash Paul Duddridge is making in Hollywood. He’s moved from being an agent for comedians based in Soho to becoming a fame guru in Los Angeles in two years and seems to be making a good fist of getting numbers of the countless acting hopefuls…

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Revealed: The sly PR ruse that made Rambo PC

Hollywood has had publicists as long as it’s had movies. But getting audience bums on seats to see an ageing Sly Stallone is evidence of creative genius writes Mark Borkowski The old silent movie publicist and space grabber, Maynard Nottage, oncewrote that it is essential to think about the after effects of a photo opportunity….