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Don’t destroy a good story with fact: it gets in the way of the truth.

The PR and marketing landscape has forever changed, thanks to the ever-present giant that is the internet – never was this more obvious than when I looked at my audience at the SearchLove conference, which consisted of a plethora of technophiles looking lovingly at their laptops. Interestingly enough, I was there to speak about PR…

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Brand Glastonbury: the survival of the muddiest

“The philosophy behind much advertising is based on the old observation that every man is really two men – the man he is and the man he wants to be.” William Feather I’m off to wade in the ever-welcoming Somerset mud. Yes, it’s work not pleasure, especially considering the Glastonbury Festival regularly descends into a…

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The Real Deal

Sorry for the blog silence over the past few days but I’ve been deeply immersed in mud, sweat and tears at this year’s Glastonbury Festival.  What a colossus it has become – physically and culturally.  It’s such an amazing, stand alone event, but one which to some is probably just another summer music festival. If you’re…

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The Big Question: Is Glastonbury Too Big, and is it still Europe's most important music festival?

By Ian Burrell 20th June 2007 Just how big is Glastonbury? Glastonbury 2007, which begins on Friday, is expected to have an attendance of 177,500, making it the biggest since the festival started in 1970. Organisers sold 137,500 tickets in one hour and 45 minutes on 1 April. The first festival, the brain child of…

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SILLY SEASON

It must have been all that mud at Glastonbury: it’s got into the system and clogged up the editors’ judgement much too soon. The Silly Season isn’t meant to start yet, not while the official Season is still running. I can see the press’s point though: gorgeous Brit-Icon Kate Moss jumping into a fake marriage…