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Jeremy Paxton – The passing of a great maverick

ByMark Borkowski

I was devastated to discover that a great friend and former client, Jeremy Paxton, passed away on Tuesday. Jeremy understood the stuff of PR and we were proud to represent his interests. He had an emotional intelligence and understood what was needed to generate a great narrative. Jeremy was a man who allowed me to…

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Live Earth

ByMark Borkowski

Reading this morning’s papers, I couldn’t help but notice the lacklustre coverage for yesterday’s “Live Earth” event.  It strikes me that perhaps we’ve all got big event fatigue.  Two years ago I was asked to be on a panel organised by the media magazine PR Week, to judge the greatest publicity stunts of all time. …