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Lynton Crosby: a noble knight with a common PR touch

There is no worse PR for the establishment than to be seen to be awarding good PR, but Conservative campaign guru Lynton Crosby’s knighthood is a vindication of his world-class talents, writes Mark in PR Week. http://www.prweek.com/article/1377973/lynton-crosby-noble-knight-common-pr-touch

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Red Ed, Dull Dave and substance of personality

Ed Miliband doesn’t do “photo-op politics”; he stands for ideas and substance against the soundbites and style of the Tory brand. That combatting style in politics is its own kind of political style is nothing new. Remember Saatchi & Saatchi’s attempt to turn the former PM’s dour persona into an ironic vote winner, “Not flash,…

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The Borkowski Awards—notable 2013 PR moments

I don’t usually do awards ceremonies. I’d generally rather be making a new campaign than remembering the last one. However, as the end of the year finds Borkowski towers in a reflective mood, I thought I’d put together a brief collection of 2013’s standout PR moments—the ones that made us gasp with astonishment, and the…

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Dorries' Jungle Stunt Takes Balls

Before even gobbling down her first kangaroo gonad, Tory Nadine Dorries has unleashed a storm of criticism for her decision to appear in televisual Hades I’m a Celebrity Get Me Out of Here, with David Cameron yesterday backing her suspension from her duties as MP.  A rash of politicos have been quick to follow suit….

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Of Pasties and Pussycats: One Weird Week for Politics

What a week for political communications. ‘Pastygate’ is a uniquely 21st century scandal which, regardless of what it reveals about the government’s relationship with the everyday person, certainly says a great deal about the effectiveness of its PR machine. At the same time, whilst Ed Miliband has arguably had a decent week for once, the…

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Stripping For Votes Could Work, Just Nobody Tell Theresa May

The video of Polish politician Katarzyna Lenart stripping for votes has generated the kind of online buzz that other party political broadcasts (and I use the term in its loosest sense) could only dream of. Shot on what appears to be a pretty low grade camera and featuring a swivel chair that wouldn’t look out…