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Mark Borkowski

Cyber attacks

Mark My Words | Uncategorized

PR in 2017: buy a bunker

ByMark Borkowski January 4, 2017

In PR we talk about reaching out and cutting through. We craft messaging that will engage that poised and docile mob we call ‘the public’. In 2016 –a year of Trump and Brexit, outrage and division- this pursuit has never seemed harder. The year will be remembered as one where the mighty fell, the great…

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Mark My Words | Uncategorized

Cyber Attacks, Smoke Screens and the Modern Propagandist

ByMark Borkowski March 28, 2013

The world’s problems start with Cy- this week, from cyber-attacks to Cyprus. Big data is the fetish of the day, and the former story proved an ample smoke screen distraction from the thousands of lives left in the lurch by the latter. We love a good story, and while we grow weary of yet another…

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