Each day Whatsapp and Messenger process around 60 billion messages. We’ve never been more communicative- and the burden for instant response has never been greater. It’s quaint then that the main news story of the week has been the delivery of a single letter. Since the declaration of Article 50 was signed by the PM…
Next week Theresa May will be writing to the European Council to declare her intentions to initiate Britain’s withdrawal from the EU. The resounding message of last year’s referendum –for right or wrong- was the country’s desire to ‘take back control’. The message was an alluring one. We have long been told we live in…
In PR we talk about reaching out and cutting through. We craft messaging that will engage that poised and docile mob we call ‘the public’. In 2016 –a year of Trump and Brexit, outrage and division- this pursuit has never seemed harder. The year will be remembered as one where the mighty fell, the great…
Jeremy Corbyn goes from clinging on to gripping the Labour party by the neck. Forget the Revenant this year’s great survival story belongs to the softly spoken radical for Islington North. A year in to the experiment, and two successful leadership contests later, we know any attempt to school the ragged trousered socialist in the ways…
Every political campaign eventually enters a silly season. Apocalyptic scenarios are invoked; pledges are carved into stone; statistics are rendered meaningless. Even the dead aren’t safe as our great icons are dragged up and ventriloquized by either side. For the EU referendum the shift from apathy to absurdity has been sudden and overwhelming. One day…
Queen Elizabeth is a canny one. She always picks the winning side. She’s successfully backed Scottish Union twice. Her horses have won over 1,600 races. She came round to the Diana mania with grace and an Oscar via Dame Helen. Read more at http://www.prweek.com/article/1386638/will-suns-queen-backs-brexit-story-rock-eu-campaigns-pr-pros-give-views#V1hEULPfcxQaKbSO.99