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Mark Borkowski

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Mark Borkowski

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Mark My Words | Uncategorized

How to Keep Your Head in Advertising

ByMark Borkowski June 10, 2010

The Media Buying world is clearly in need of some PR help to drag it out of the 1980s. I found myself reading, jaw dropping to the table, this Media Week article by MediaCom’s Claudine Collins. It’s as if it had been ghosted by Charlie Brooker, Chris Morris and Helen Fielding – it reads like…

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Mark My Words | Uncategorized

Lobbying for Power

ByMark Borkowski May 14, 2010

Most people in the country are worrying about the leadership of the country under the new coalition, and their concerns for the nation run to a number of issues, from what will happen with capital gains tax, what will happen with inheritance tax, will there or won’t there be cuts in public services, will the…

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Mark My Words | Uncategorized

The Spin and the Power

ByMark Borkowski May 13, 2010

Most people in the country are worrying about the leadership of the country under the new coalition, and their concerns for the nation run to a number of issues, from what will happen with capital gains tax, what will happen with inheritance tax, will there or won’t there be cuts in public services, will the…

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Mark My Words | Uncategorized

The McCan's hire new PR advisers

ByMark Borkowski September 14, 2007

According to Brand Republic the McCann’s  have decided to bring in  more PR muscle. I suggested in my blog that they needed a PR heavyweight, I am not sure that this is the outfit for the job. Hanover – according to their website is a corporate communications and public affairs outfit with 27 consultants and 40 high profile…

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