The German Publicist Wolfgang Mayer created a publicity stunt that could have gone down in history had it not been for the unfortunate timing. Mayer was employed to turn around the fortunes of a little known caravan holiday company located in Bergen, north east of Hanover, who were interested in promoting long distance travel holidays…
The Borkowski poet in residence comes over all Jamie Oliver after watching more Celebrity Big Brother than anyone should have to cope with. Take a pinch or two of 70s pop singer an ounce of bubbly blonde two teaspoons of scrofulous rock star a soupcon of gay man. and mix gently in a sterile environment….
How should Kate deal with these prying eyes? The Observer Sunday January 14, 2007 The story that Prince William is about to propose to his girlfriend, Kate Middleton, sent some of the country’s fiercest snappers on to London’s streets last week in search of the perfect pic. http://www.guardian.co.uk/monarchy/story/0,,1989793,00.html
Sydney Morning Herald – Sydney,New South Wales,Australia [The royals] are much more controlled, in the same way a Hollywood studio would control the production of a film,” says Mark Borkowski, a British public … See all stories on this topic http://www.smh.com.au/articles/2007/01/12/1168105179260.html?from=top5
From the USA to Australia Borkowski quoted on the issues of the day A royal romance that’s hardly a fairytale The Age – Melbourne,Victoria,Australia But she manipulated the press to sell her image and unhappy message, a prominent British public-relations consultant, Mark Borkowski, http://www.theage.com.au/news/entertainment/a-royal-romance-thats-hardly-a-fairytale/2007/01/12/1168105181424.html?page=2 Britain Reacts to Posh and Becks’s U.S. Move http://www.people.com/people/article/0,,20008333,00.html
The Borkowski poet in residence managed to tease an interview out of David Beckham on the announcement of his move to Los Angeles Galaxy for a quarter of a billion dollars. It’s time to a be a bit int’resting and remodel my career on Pele and George Best; get American footie into gear. The money…
The acres of space dedicated to David Beckham’s move to the US is staggering even by his own standards of hype. Make no mistake Beckham has a very clever and astute team behind him that has brokered this decision and deal. The simple fact is that for Golden Balls it’s a new beginning and not…
Independent 10 01 2007 PR Mark Borkowski says there has been an exponential increase in “bounty hunters”. “The number of old-school paparazzi, those who have a good relationship … “The number of old-school paparazzi, those who have a good relationship with PRs and their clients, is very small indeed. Now we have people who seek…
Vegas & monkey: a welcome revival. Two paths that come together on one journey shape a new dimension of meaning and possibility, a co-creation of power and passion. http://blogs.guardian.co.uk/
How many public relations executives does it take to change a light bulb? Anyone?