Absolute Radio, the rebranded Virgin Radio has launched a multimillion-pound TV campaign,today . The station introduces the catchphrase “That’s good, that’s real good.” All a bit predictable, I remember the Dutch pirate station that ran an ad campaign with the tag “ We’re FUCKING GREEEAT. The series of ads touched the psyche and got straight…
I have been in a reflective state, bordering on shock, since I saw the Johnny Rotten Country Life butter advert. It really has been a long time since 1976, when the punk movement’s anarchy and infamy – and Lydon and the Sex Pistols in particular – caused popular outrage nationwide. Well, obviously the former punk…
In only a matter of weeks the political panacea that was Sarah Palin, the untried Governor from Alaska who seemed to be rejuvenating the fortunes of the republican cause, has morphed into a PR nightmare. Firstly, her unorthodox outburst about the mining initiative in Alaska left many feeling burned. Then came an enquiry into whether…
As the curtain is drawn on the Tory Party love fest this link popped into my inbox yesterday. It’s a cautionary tale for all aspiring would be political spin meisters. Take five minutes to read the article it does proves that all publicity is not necessarily good publicity news.yahoo.com
Search for a slogan. Oxfam is asking the public to write four memorable lines to be displayed on digital billboards around London. But how hard can it be to bash out a catchy, punchy, effective slogan? Ravi Somaiya: The Guardian, Monday September 29 2008 How difficult is it to write an advertising slogan? Oxfam will…
I’ve just read a piece on SpinWatch on the recent spat between lobbyists at Labour Party Conference: http://www.spinwatch.org/content/view/5160/29/ . Its will worth a look.
I literally couldn’t believe my ears when I heard Les Ross of BBC Radio Midlands interviewing (if that’s what you could call it) the writer and broadcaster Hardeep Singh Kohli. It was far more akin to an Alan Partridge sketch than a BBC radio interview. Les Ross began with an inane question about whether Hardeep…
Thanks to http://www.radiobarking.com/ for turning me on to some rather good magazines Girls and Corpses? “Well, if you’re like me –explains the author, writer Robert Steven “Corpsy” Rhine– you like two things: beautiful girls and rotting corpses. So, I thought, why not bring these two great tastes together in one magazine?” Ahem!? http://www.oddee.com/item_96476.aspx
“I want you to get out in the real world and marry a rich man,” Joan Rivers told Big Brother contestant Emilia Arata earlier this year, when she took part in the show’s Celebrity Hijack. “If you’re smart, get a man with a heart condition, walk behind him, go ‘boo!’ and you’ll be set for…
I don’t believe it, Sarah Palin is on Twitter http://twitter.com/Sarah_Palin Frankly I am more interested in the fake Palin http://twitter.com/FakeSarahPalin