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Wisdom amongst the discarded ice cream tubs, wet tissues and Kleenex wrappers – or never diss a theatre cleaner

If you can be bothered to part with £175 + VAT pop down to the Southbank and hear me and a bunch of uglies blabbering on about word of mouth. Billed as the ultimate conference on winning the battle for word-of-mouth communications, I shall be opening the proceedings. The venue is, wait for it, The…

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ONE MORE TIME

“The new Britney Spears soap opera, centered on her marital problems, seems to be holding its own against the real news agenda… such was the perfection of the strike against Spears’ wayward spouse Kevin Federline, it managed to generate ink even when the global news agenda had more momentous things to consider.” Mark Borkowski, Stuntwatch,…