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Mark Borkowski

Author: Mark Borkowski

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The Truth? Bend it About Beckham

ByMark Borkowski September 24, 2010

Conundrum of the week is the strange case of why In Touch magazine ran a story suggesting athletic rumpy pumpy between Beckham and exotic model-come-prostitute Irma Nici. I might be wrong, but it all feels so fake. Certainly, David Beckham looks set to sue the US magazine for the claims that he went a bit…

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Big Mouth Strikes Again

ByMark Borkowski September 24, 2010

Has Chris Moyles lost his marbles? Or just thrown them out of the pram? His tirade, live on air earlier this week accusing his employers of non payment of his salary, was a foolish public outburst that he might well come to regret. The BBC has always been worried about the talent becoming bigger than…

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The Great Papal Turnaround

ByMark Borkowski September 20, 2010

Before the Papal three-ring-circus moved into town, I was asked by a number of media outlets what I thought of the Pope’s PR apparatus. At the time, I commented that it didn’t take a rocket scientist to see that this anachronistic throwback was not fit for modern media purpose. Lacking charisma (in stark contrast with…

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Lady Gaga: Offal or Wonderful?

ByMark Borkowski September 17, 2010

The more I think about Lady Gaga’s meaty costume worn at her appearance at the MTV Awards, the less sure I am about the intentions behind it. Is it 1) a controlled and thoughtful satire in meat couture about the plight of women in the pop industry, who are oiled up, lubed up, dressed in…

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No More Heroes?

ByMark Borkowski September 15, 2010

It was saddening to read about the death of Eileen Nearne, aged 89, who had lived a reclusive life for 20 years and had few if any friends and a niece who lived abroad and last managed to visit her 6 months before she died. It’s always sad to see someone left so alone in…

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Don't Get in With the Spin Crowd

ByMark Borkowski September 13, 2010

I’ve just seen footage on YouTube of a reality show that should have the PR industry quaking in its boots – PR-based reality TV show The Spin Crowd. What I’ve seen suggests that it’s a show packed with clipboard Nazis, fashionistas and other fluffy-brained reprobates representative of the old cliché of what PR is supposed…

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Fanning the Flames

ByMark Borkowski September 10, 2010

Why in God’s name is the media giving this bloody Pentecostal minister in Florida so much press? Pastor Terry Jones is simply a dangerous and deranged attention seeker. Look, I understand it’s a news story, but if the media had ignored him the frenzy could have been easily abated. Jones has succeeded in projecting his…

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The Pakistan Flood PR Failure

ByMark Borkowski September 9, 2010

Given the scale of the flood disaster in Pakistan, it is distressing to see that the British media seems to be missing any sense of urgency about it. Any coverage seems to be being abrogated in favour of the urgent news that Wayne Rooney may have slept with prostitutes. I am beginning to wonder if…

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William Hague: Myred in Rumour

ByMark Borkowski September 3, 2010

In the greater scheme of things, does it really matter who William Hague shares a room with? I’m sure his wife, Ffion, would think it does, especially as she’s the one who’s been thrown unceremoniously to the wolves in the name of promoting her husband’s heterosexuality, in the wake of the rumour-mongering hoo-ha over his…

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How to Regain a Million Quid

ByMark Borkowski August 27, 2010

Bo Burnham’s been making up for the PR slip that saw him – or possibly his PR company – reject his nomination for the Malcolm Hardee ‘Act Most Likely to Make a Million Quid’ Award. And he’s been doing it with grace. It’s hard to tell if it’s his PR doing it or if –…

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