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After Amy: The Changing Nature of Fame

Lady Gaga was quoted yesterday as issuing a warning to the public on the death of Amy Winehouse: ‘It’s a lesson to the world,’ she said: ‘Don’t kill the superstar, take care of her soul.’ it’s worth considering just who did kill Amy Winehouse? The drug dealers? The hungry media? Her zealous fans? Or could…

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Furthering the Tragedy: Norway and the News Agenda

The shooting rampage which claimed nearly 80 lives in Norway last Friday would have been tragic under any circumstances, but it is rendered continually more appalling by the calculated PR agenda of the sick, sad ‘fabulous nobody’ behind it. Yesterday’s decision by Judge Kim Heger to disallow both the public and the media from the…

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PR verdict on Rupert Murdoch: Small, unfrightening, unimpressive

This week’s performance by Rupert and James Murdoch at a British parliamentary hearing raises some questions that News Corp. will struggle to answer, regardless of the outcome of the phone-hacking scandal. I find it difficult not to believe that in the days leading up to the inquiry that Murdoch senior and junior will have been…

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Murdoch in a spin cycle.

From the start, apologies and contrite statements fell out of the mouths of Rupert and James Murdoch, but father and son were at times incredibly shaky before the parliamentary committee. “The head honchos of News Corp looked somewhat ill-prepared, and with Rupert Murdoch struggling to answer some of the questions put to him, one began…

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Power PR: Matthew Freud and the Murdoch Empire

Many media commentators are speculating on who exactly has the most to lose from the precipitous events caused by the News of the World hacking scandal. The obvious casualties are the hundred journalists who have been pushed out into the cold. Murdoch has withdrawn from BSkyB bid. Other titles are in a definitive tailspin. Andy…

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Wedding Stunts with Stories

We live in an age where we’re increasingly concerned with the methodology of publicity rather than its veracity; from celebrities Cheryl and Simon, to government bodies, start up fashion brands and particularly charitable causes everyone gets involved in publicity stunts. Stunts are the red cells flowing at blistering speed through media arteries, nourishing the media…

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Brand Glastonbury: the survival of the muddiest

“The philosophy behind much advertising is based on the old observation that every man is really two men – the man he is and the man he wants to be.” William Feather I’m off to wade in the ever-welcoming Somerset mud. Yes, it’s work not pleasure, especially considering the Glastonbury Festival regularly descends into a…