Mark Comments in the Press.
With a keen eye for cultural trends and a depth of insight honed through years of experience in the public eye, Mark stands as a beacon of clarity in a world often shrouded in confusion.
Mark’s commentary is both thought-provoking and incisive, inviting audiences to see beyond the surface and engage with the complexities of our times.
THE ONLY WAY IS SUSSEX Prince Harry and Meghan Markle agree to film Netflix reality series despite ‘media intrusion’ moan
The SunPRINCE Harry and Meghan have agreed to be filmed for a fly-on-the-wall reality series.It had been thought that a £112million Netflix deal would have them work only behind the camera — but a source said Meghan wants the world to see the “real her”.They added: “It will be tasteful. They want to give people a glimpse into their lives.”The Sussexes moved to the US after moaning about alleged media intrusion.Former Suits actress Meghan, 39, and Harry, 36, had said they wanted to “shine a light on people and causes around the world”.A source said: “They may have had all these lofty ideas about producing…
‘Swerve socially-distant Santa, focus on joy’ — PR pros on Christmas 2020
Campaign New research suggests the public want to see a different approach from the usual seasonal extravaganzas from brands, with a greater focus on real stories and a move away from big-budget blockbusters. PRWeek asked some creative comms experts to gaze into their crystal (snow)balls and predict some of the main trends in Christmas campaigns for the Covid-19 era: Show that you matter – Mark Borkowski, founder and chief executive, Borkowski PR “As we inch towards a new normal, we’re prioritising what we need over what we want. This is bad news for those reliant on a collective sense of hysterical…
Royal warning: Biden victory may bring ‘significant changes’ to Meghan and Harry’s US life
The ExpressMeghan Markle and Prince Harry could be affected by the upcoming Presidential election if the Democratic nominee Joe Biden wins, according to a tax expert.Meghan recently confirmed that she would be voting in the 2020 Presidential elections. Although she did not say who she would be voting for, royal fans have assumed she will be supporting the Democratic candidate, Joe Biden. The Duchess of Sussex was vocal in her opposition to Donald Trump when he was running for President in 2016 and she claimed he was “misogynistic” and “divisive”.While members of the Royal Family are not expected to vote…
A-listers get real as our frontline superheroes become world’s new superstars
The Sunday PostOur new normal will include big changes for the world’s biggest stars as we inch in and out of lockdown, say experts.Celebrity watchers and public relations professionals burnishing the image of the world’s biggest stars believe the pandemic might be ushering in a new kind of superstar. As countries around the world went into lockdown, and coronavirus changed our daily lives, our adoration shifted from the celebrity elite to the key workers and frontline staff helping to keep us safe.Our applause was reserved for nurses, doctors and other key workers every Thursday night, and even our glossy magazines…
Meghan Markle to become most in demand public speaker ‘in the world’ after royal split
The ExpressMeghan Markle is set to become one of the most in-demand public speakers in the world after she delivered her first major speech since the royal split.The Duke and Duchess of Sussex have been in Los Angeles, California for several months now after stepping down as senior royals in March.Since then, Meghan and Prince Harry have occasionally been pictured out and about on various charitable causes.But some royal analysts have recently said they have yet to start a profitable venture.Now, PR expert Mark Borkowski has told The Sun Meghan Markle could be set to earn a substantial income as…
Depp faces court of public opinion after libel trial
Yahoo London (AFP) – Johnny Depp walked into the hallowed halls of London’s High Court three weeks ago seeking to expunge the stain of being branded a “wife beater” by The Sun tabloid.But the 57-year-old will still have to win in the court of public opinion even if he comes out victorious once the star-studded trial ends Tuesday.”I think the damage is done,” said London PR agent and crisis consultant Mark Borkowski. “Even if he wins, it’s going to be a Pyrrhic victory.”Heard has enjoyed a less lucrative career but has potentially even more to lose.The 34-year-old’s allegations emerged just as…
Prince Harry and Meghan Markle have sparked a publishing spree — but the Royal Family have always shifted books
The iThere are not many hardback, non-fiction books that can generate 170 separate newspaper articles in the space of a week. But Finding Freedom by Omid Scobie and Carolyn Durand has done just that.In case you have been living in Tuvalu, the book is a biography of Harry and Meghan, the Duke and Duchess of Sussex, due to be published on 11 August, which has been serialised across The Times and The Sunday Times. It has prompted another bout of what has become a regular feature of the British press since at least 1870, when the Prince of Wales stepped into the witness box in a divorce…
Meghan Markle set to become the most ‘sought-after speaker in the world’
Marie ClairePrince Harry and Meghan Markle moved to Los Angeles just before the coronavirus lockdown, where they have been working hard to support those affected by the pandemic through video calls and delivering food to the vulnerable.Their decision to split from the royal family just before the Covid-19 outbreak means that their roles in the public eye are yet to become clear, although one expert believes that Meghan is set to become the ‘most sought-after speaker in the world’ following the success of her speech at the virtual Girl Up leadership summit earlier this month.At the event, Meghan said: ‘Your generation is often referred…
Meghan Markle termed a ‘billion-dollar brand’ as her popularity skyrockets
Geo NewsMeghan Markle’s popularity has been going through the roof ever since the royal exit, despite the immense scrutiny she faces.After signing on to Harry Walker Agency, the Duchess of Sussex is all set to become one of the most in-demand public speakers all across the world.Praising her “remarkable delivery”, PR expert Mark Borkowski told The Sun that this gift could help the duchess milk a hefty income as a public speaker.He said the 38-year-old could earn “many hundreds of thousands of pounds”, which would help the Sussex pair get the financial freedom they had initially desired.https://www.geo.tv/latest/299077-meghan-markle-termed-a-billion-dollar-brand-as-her-popularity-skyrockets
Jeffrey Epstein Investigation: Prince Andrew Doesn’t Have ‘Exit Strategy,’ But Experts’ Advice Could Indicate Future
IBTimesPrince Andrew has continued to be connected to the ongoing investigation surrounding Jeffrey Epstein due to the friendship the two shared prior to the financier’s death. Now, following the arrest of Epstein’s former associate, Ghislaine Maxwell, some experts are offering advice to the Duke of York as he looks ahead.Leading up to Maxwell’s next court appearance to face charges on four counts in connection with the trafficking of a minor for criminal sexual activity and two counts of perjury, British public relations agent Mark Borkowski is sharing what he believes Queen Elizabeth II’s son needs to do moving forward.After stating…
Prince Harry and Meghan Markle Sue Paparazzi Over Pictures of Archie
Daily BeastTheir new paparazzi lawsuit shows that Prince Harry and Meghan Markle are unafraid to sue their media tormentors. It is also a mark of their freedom of not being “senior royals.”Prince Harry and Meghan Markle have launched a lawsuit against unnamed paparazzi who have allegedly used drones to photograph their 14-month-old son Archie at home in Los Angeles.The invasion of privacy complaint, which was filed in L.A. County Superior Court, claims Archie was photographed in the backyard of the family’s Beverly Hills home, which is in a gated community.It’s somewhat baffling to British eyes; the Daily Telegraph was far from alone in suggesting the retaliation would…
Beatles Manager Brian Epstein Movie ‘Midas Man’ to Be Directed by Grammy Winner Jonas Akerlund
Variety Multi-Grammy winning director Jonas Akerlund is to helm “Midas Man,” a movie about The Beatles’ manager and music impresario Brian Epstein, it was confirmed Thursday. Epstein discovered The Beatles – indeed Paul McCartney referred to him as “the fifth Beatle” – and they signed a contract with him in 1961. He also worked with music artists such as Gerry and the Pacemakers and Cilla Black, and helped promote musicians such as Jimi Hendrix, The Who, Cream and Pink Floyd. The film is described as “an emotional, witty, heartfelt story of the joy of success and the terrifying pressures of unspeakable risk…
Damian Collins: Spreading harmful content on social media should be an offence like dumping chemicals
Campaign Social media companies should be held liable for the spread of harmful disinformation on their platforms, according to a panel of experts, including the former chair of the Department for Digital, Culture, Media & Sport select committee. They also warn that the next “fake news” battle will be over coronavirus vaccine take-up. Mark Borkowski, founder and head of Borkowski PR, said there should be an aggressive and visible effort to call out bad actors and social media companies. “I think we should go much further in terms of naming and shaming tactics and [calling out] what people are doing. And we…
Jonas Akerlund to Direct Brian Epstein Biopic ‘Midas Man’
The Hollywood Reporter A biopic of music visionary, impresario and iconic Beatles manager Brian Epstein is in the works, with Swedish filmmaker Jonas Akerlund tapped to direct. Midas Man is being produced by Trevor Beattie and Jeremy Chatterton at Trevor Beattie Films (Attacking the Devil, Nureyev, Spitfire) and Kevin Proctor and Perry Trevers at StudioPOW (Funny Cow, Cordelia). Peter Dunne and Mark Borkowski are executive producers. Twickenham Studios chairman and co-owner Sunny Vohra and managing partner Jeremy Rainbird will also serve as executive producers. Midas Man is being produced in association with Chinese production and talent company Er Dong Pictures, who will also be distributing the…
We’re in the dough! Meghan Markle and Prince Harry volunteer alongside former gang members at LA bakery to prepare food for the vulnerable – after signing ‘£1m-a-speech’ deal with agency used by Obamas
Mail Online PR expert Mark Borkowski told The Sun the pair will ‘clean up’. They plan to speak on social issues including racial justice, gender equality, the environment and mental health, according to the LA Times. ‘I’m surprised they haven’t done this sooner. It will be one of the great income generators for them. The speaker’s circuit is a natural safe space for them to plunder,’ he added. https://www.dailymail.co.uk/femail/article-8456517/Meghan-Markle-Prince-Harry-volunteer-Los-Angeles-bakery-helps-former-gang-members.html
Meghan Markle news: The staggering sum Meghan could earn for just one speaking slot
The Express PR expert Mark Borkowski claimed Meghan and Harry could earn £1million-plus for each speaking slot they complete in the future. He told The Sun: “I’m surprised they haven’t done this sooner. “It will be one of the great income generators for them. They will clean up — they are up there with the Obamas. “The speaker’s circuit is a natural safe space for them to plunder. “And they are doing it in America, which is where the money is.” https://www.express.co.uk/news/royal/1300771/Meghan-Markle-news-earnings-paid-Prince-Harry-latest
Theatre 2021: Mark Borkowski on… media messaging
The Stage A critic once said that if a play was any good, it didn’t need PR. This utopian idea has come to fruition a few times over the years, but in the post-Covid landscape a production will be as likely to take off without effective communications as the Miss Saigon chopper without a production team. Public relations, marketing and social media are a theatre’s lungs, and the industry is going to have to shout louder and more incisively than ever before, or risk drowning. To survive, theatre must focus on relevance and social impact, embrace new technologies, break with…
ROYALLY CONDEMNED. Prince Andrew interview – what happened on the BBC Newsnight special?
The SunPRINCE Andrew complained that the Jeffrey Epstein saga had become a “constant sore” for himself and his family in the bombshell interview with Newsnight’s Emily Maitlis on November 16.Public relations and crisis consultant Mark Borkowski said about the interview: “I have never seen anything so disastrous. For any students of PR that is how not to do it.”It was like watching a man in quicksand and unfortunately, I don’t think anyone would have thrown him a line to get him out.”https://www.thesun.co.uk/news/10367608/prince-andrew-interview-recap-reaction-newsnight/
Has government weathered Dominic Cummings-gate? PR experts weigh in
The Independent PR experts and political analysts are divided on whether Mr Cummings will have to go. While some believe he has weathered the worst of the controversy, others think the media coverage over next few days could still prove crucial in deciding his future. Top PR agent Mark Borkowski does not think the police statement, the recent nose dive in the polls, or a revolt by dozens of Tory backbenchers will make any difference to the prime minister or his defiant strategist. “I’ve taken a bet with some US journalists who are amazed by this story, and I’ve confidently…
PR Leaders: ‘Trumpian’ Cummings defence a ‘Government comms disaster that could prove deadly’
PR Week One of the industry’s top reputation experts and founder of his eponymous agency, Mark Borkowski, believes the Johnson Government has taken a dangerous gamble and is using tactics from the Trump playbook. “Once again this is a comms crisis and a values failure,” Borkowski said. “If the Government is banking on a Trumpian way forward, believing the country has short-term memory loss and long-term amnesia, [it is] taking one hell of a gamble. We are not going back to any normality. The nation will be reflecting on those who did the right thing. “Fundamentally it destroys trust. We…