Nigel Farage: Ad industry has ‘no idea what’s going on in people’s lives’

Mark Borkowski, founder and head of PR agency Borkowski, is not a fan of Farage but thinks Brexit is a salutary reminder of how inward-looking advertising and marketing have become. “All those people who were running around at Cannes recently, slapping themselves on the back and giving awards to campaigns that, as good as many…

After Another Nightmare Week For Meghan Markle, Now Kate Middleton Is Stepping In To Help

Grazia Daily The Sussexes have also recently faced attacks for their decision not to reveal the names of Archie’s godparents and to keep his christening private – shortly after it was revealed that the renovation of their home, Frogmore Cottage, cost the taxpayer £2.4m. According to PR expert Mark Borkowski, last week’s trip to the…

Mulling it over

iThe Scottish Sun Ed Sheeran poses in a ginger mullet wig as he films new video “Music industry guru Mark Borkowski said: “The man who was busking on the streets is now a man who is going to be a billionaire. Above all, this shows just how potent live music is nowadays” Read full article…

Harry and Meghan ‘acting like Hollywood A-listers in keeping baptism private’

Express and Star “Mark Borkowski, a public relations consultant, said this was a “declaration” by the couple “that they’ll go to any lengths to protect their privacy” and part of a pattern setting out their future intentions” Read full article here: https://www.expressandstar.com/news/uk-news/2019/07/05/harry-and-meghan-acting-like-hollywood-a-listers-in-keeping-baptism-private/

Battle royal: Sussexes under fire as Archie set for private baptism

Herald Scotland “Public relations expert Mark Borkowski said their decision to maintain privacy echoes the public relations strategy of a Hollywood A-lister. This is what you would expect a Hollywood A-lister to do, purposefully be sort of antagonist to the traditional system and not engaging with media in any shape or form” he said. Read…

ACTING UP? Meghan and Harry are acting like ‘Hollywood A-listers’ by keeping baby Archie’s christening private, PR expert claims

The Sun Borkowski, a public relations consultant, said the decision to keep the press and public out of the celebration was all part of their carefully planned media strategy. Unlike the christenings of Kate Middleton and Prince William’s three children, Harry and Meghan are excluding the cameras, and will only release only a few select…

Meghan Markle’s royal advisers made ‘HUGE MISTAKE’ with family drama – ‘the Meghan show!’

The Express MEGHAN MARKLE’S Palace insiders made a “huge mistake” in the way in which they handled the backlash from the Duchess of Sussex’s family, PR guru Mark Borkowski has said. Meghan Markle’s father Thomas was due to attend the Royal Wedding in May last year but it was revealed just days before that he…

Here my thoughts on woke-washing; acting to appear more acceptable to socially conscious consumers. Outing cynical bullshit.

The Guardian “Mark Borkowski, a branding expert, said: “There’s nothing wrong with having a purpose and a drive, but it has to run through every element of your brand. “The younger generation are much more aware that they’re being marketed to. Every brand wants that immediate idea that’s going to lift them above the noise,…

Boris Johnson looks more like Katie Price than a statesman in ‘staged’ loved-up pictures

The Mirror Wannabe Tory leader branded a hypocrite for showing private life while ducking debate. It doesn’t take a PR expert to tell you that this won’t play well. The British public will judge and they are not easily fooled. Whoever has done this has been influenced by less Alastair Campbell, more Katie Price ,…

Ed Sheeran set to become a BILLIONAIRE before he turns 30 as he ‘makes £500m from Divide tour’

The Daily Mail “The man who was busking on the streets is now a man who is going to be a billionaire. Above all, this shows just how potent live music is nowadays” Read full article here: https://www.dailymail.co.uk/tvshowbiz/article-7071715/Ed-Sheeran-set-BILLIONAIRE-turns-30.html