The Art Of The Cancellation Comeback

GraziaEarlier this month, Chrissy Teigen posted a series of photos of herself on Instagram wearing a Halloween costume nobody would describe as low-key: a flamboyant Carmen Miranda-inspired ensemble comprising a skirt with bananas dangling from it, and a basket of fruit perched perilously on her head. In one picture, she posed with an apparently homemade…

Can deliberately provoking ad complaints work as a marketing strategy?

CampaignTwo very different types of campaigns from BrewDog and John Lewis have drawn consumer complaints recently.BrewDog, the self-styled punk brewer, displayed some softer edges this week after finding itself on the wrong side of an Advertising Standards Authority (ASA) ruling.The offending work was a promotion that offered consumers the chance to win a “solid gold,…

Boris’s party address shows what we value in leadership now

Boris’s speech (or should I say standup routine?) trampled on convention, political correctness and expectation with reckless abandon at the Conservative Party conference this week. For most, cycling through a rolodex of staff party jokes would not be the immediate protocol for a major leadership convention. Boris, however, seems to take a page or two…

The return of Trump

Trump is coming back. Will he still rule social media? It’s easy to imagine that a populist without a platform is like a bull without horns—an aggressive but impotent force in a political landscape as attention-addled as our present one. Thus, some may have concluded that Trump—who has been permanently suspended from Twitter and temporarily banned…

Emma Raducanu ‘in talks with luxury jewellery brand Tiffany & Co’

Evening StandardEmma Raducanu is rumoured to be in talks with jewellery brand Tiffany & Co to become the high-end brand’s new ambassador.Rumours of a potential deal began over the weekend after the 18-year-old from Bromley was seen wearing various pieces of the brand’s jewellery during her victorious US Open final.The tennis champion stunned the world…

Emma Raducanu can be a ‘$1 billion girl’ after US Open win

New York PostEmma Raducanu’s future looks very bright.The 18-year-old tennis sensation is on cloud nine after her historic US Open victory on Saturday night, when she beat fellow teenager Leylah Fernandez, 6-4, 6-3, to bring home Britain’s first women’s Grand Slam singles championship in 44 years.Raducanu, who earned $2.5 million in prize money, never dropped…

Raducanu set for global media stardom, say UK marketing experts

The GuardianEmma Raducanu’s fairytale run to the US Open final has put her on track to become the hottest property in British sport, according to brand and sponsorship experts.The 18-year-old, who swept aside her semi-final opponent, Maria Sakkari, in straight sets, will be the first British woman to reach a grand slam final for 44…

Nirvana Baby

There’s an epic irony to the ‘Nirvana Baby’ suing the band for exploitation for using a photo of him at 4 months old on the cover of Nevermind.As many pointed out on Twitter, the fact that in the offending photo he is grasping for a dollar bill is eerily symbolic, but there’s another currency driving…

Meghan Markle and Harry’s Netflix plan will be ‘hard to stomach’ for Royal Family

The ExpressMeghan and Harry’s first Netflix series was announced earlier this year, marking a major step in their pursuit of independence in their new life away from royal duties. The programme – which is called Heart Of Invictus – will be produced by Harry and Meghan’s Archewell Productions company and follow competitors as they prepare…

A new low for the American presidency in the war of images

Since its inception in 2001, the so-called ‘War on Terror’ has occasioned some memorable images from American leaders. But the most recent image to emerge—President Biden as a solitary figure, old, isolated, and presiding over the disastrous American withdrawal from Afghanistan, represents a new low for Presidential self-fashioning in the social media age. We are far…