Mark Borkowski, a media analyst and PR strategist, tells Newsweek that the Obamas’ deal could eclipse both of those

News Week – 9th March 2018

Mark Borkowski, a media analyst and PR strategist, tells Newsweek that the Obamas’ deal could eclipse both of those. He says Netflix may offer the former first couple $500 million.

“Competition between streamers is so intense. We see money being flown at [creators],” says Borkowski. “It depends what it is, what that program is, what it becomes…is it [related] to a foundation or charity work? It could make it a less [expensive] deal. But it’ll still be a big deal.”

http://www.newsweek.com/barack-and-michelle-obama-may-get-their-own-netflix-shows-how-much-will-they-837772